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Mikana Itsva yeBhizinesi reThe Toy Market

Mugore rapfuura, inenge chikamu chechina chekutengesa matoyi chakabva kubva ku19 kusvika ku29 yemakore uye hafu yeLego blocks yakatengeswa yakatengwa nevakuru, maererano nemagazini yeToy World.

Matoyi anga ari chikamu chinodiwa zvakanyanya, nekutengesa kwepasirese kunosvika kunosvika US$104 bhiriyoni muna 2021, zvichikwira 8.5% gore negore. Sekureva kweNPD's Global Toy Market Report, indasitiri yematoyi yevana yakura ne19 muzana mumakore mana apfuura, nemitambo nemapuzzle chiri chimwe chezvikwata zviri kukurumidza kukura muna 2021.

Maneja wekushambadza weToys R Us Catherine Jacoby akati, "Nemusika wematoyi wechinyakare uchidzokera kumashure, rino richave rimwe gore rakakura kune indasitiri."

Yechinyakare Toys Gadzira Inodzoka Nekukwira kweNostalgia

Jacoby anotsanangura kuti nhamba dzichangobva kuitika dzinoratidza kuti kune zvakawanda zvitsva zvinodiwa mumusika wematoyi evana, kunyanya nekukwira kwemaitiro echishuwo. Izvi zvinopa mukana kune vatengesi vematoyi kuti vawedzere zvigadzirwa zvavo zviripo.

Jacoby anonongedzawo kuti kushuvira hakusi iko kwega kunofambisa kutengeswa kwematoyi echinyakare evana; social media yaita kuti zvive nyore kuvakuru kutsvaga matoyi uye hazvichanetsa kuti vakuru vatengere vana matoyi.

Kana zvasvika pakuti matoyi evana ndeapi anonyanya kufarirwa, Jacoby anoti makumi matanhatu nemakumi manomwe akaona kusimuka kwematoyi ane mabasa emhepo, uye mhando dzakadai seStretchArmstrong, HotWheels, PezCandy uye StarWars dzanga dzichidzoka mufashoni.

Pakazosvika makore makumi masere, tekinoroji yakawanda yakaunzwa mumatoyi, anosanganisira kufamba kwemagetsi, chiedza uye kuita ruzha tekinoroji, uye kutangwa kweNintendo kwakashandura musika wematoyi, uyo anonzi Jacoby ave kuona kutangazve.

Makumi mapfumbamwe akaona kukwira kwekuda kwematoyi epamusoro-soro uye manhamba ekuita, uye zvino mhando dzakaita seTamagotchi, Pokémon, PollyPocket, Barbie, HotWheels uye PowerRangers vari kudzoka.

Uye zvakare, nhamba dzekuita dzine hukama neanozivikanwa makumi masere eTV anoratidza uye mabhaisikopo ave akakurumbira IPs ematoyi evana nhasi, uye Jacoby anoti unogona kutarisira kuona mamwe mabhaisikopo anosunga-matoyi muna 2022 na2023.


Nguva yekutumira: Oct-31-2022