Inopfuura hafu ya2022 yapfuura, asi Mutambo weChirimo wakakomberedzwa nezvinhu zveGore reTiger uchiri mutsva mundangariro dzangu.Saka tsuro ipi inogona kupaza mukati megore reTsuro?Nhasi, taronga mamwe maIP eTsuro kuti akubatsire kuronga kutanga kwegore rinouya IP co-branding plan!
*01 Miffy Tsuro
Miffy, akaberekwa muna 1955, ane muromo wakaita se“x” uye katsuro kakangwara uye kakanaka.Yakagadzirwa neDutch painter Dick Bruner.Ane hunhu hunodzora, anoda zvekufungidzira, chikoro uye kutamba, uye ane hushamwari kushamwari.
Zvinoenderana nedata rekutanga rekuchengetera zvinhu, zvakabva kuMiffy Rabbit zvakatengesa zvinosvika 52.2991 miriyoni yuan pamapuratifomu akati wandei e-commerce e-commerce mumwedzi wapfuura, uye kune makumi matanhatu nenhatu emhando dzezvigadzirwa zviri kutengeswa, zvinosanganisira zvigadzirwa zveamai nevana, hofisi stationery, mabhegi ematehwe, Zvipfeko, shangu, fenicha, nezvimwe.
*02 Raving Rabbids
Tsuro iyi inopenga nei?Chokutanga pane zvose, chitarisiko chinenge "chinopenga", chine maziso anotenderera akatenderera uye muromo wakashama wakashama.Akanaka uye akachipa, uye anoratidzika seakaipa anopinda pasi.Chinangwa ndechekuparadza vanhu uye kutora nyika.
Kubva pari zvino, Raving Rabbit inongova nezvikamu gumi nemana zvezvigadzirwa zviri kutengeswa muChina, uye kune akawanda mapoka anogona kuvandudzwa nekuvandudzwa, uye musika wekutengesa une mukana mukuru.
*03 Peter Tsuro
Peter Rabbit akatanga kuoneka pasi rose mabhuku evana echinyakare "Nyaya yaPeter Rabbit" yakaburitswa muna 1902, yakagadzirwa nemunyori wechikadzi wekuBritain uye illustrator Beatrix Potter.
Muna 2012, Peter Rabbit akagadzirwa kuita matatu-dimensional animation series;muna 2015, Peter Rabbit animation yakamhara muChina kekutanga;muna 2018, bhaisikopo remufirimu rezita rimwe chetero rakaburitswa, riine bhokisi repasi rose remadhora mazana matatu nemakumi mashanu emadhora ekuAmerica, iyo China yakava yechipiri pamusika wepasi rose wefirimu.market.
Zvinoenderana nedhata rekutanga rekuchengetera zvinhu, vhoriyamu yekutamba yePeter Rabbit animation paTencent Vhidhiyo yakakwira kusvika 10.334 bhiriyoni, uye huwandu hwekutamba hwemavhidhiyo ane hukama pachiteshi B zvakare 35.4182 miriyoni.Naizvozvo, kufarirwa kwaPeter Rabbit muChina hakufanirwe kurerutswa.
*04 Bugs Bunny
Bugs Bunny ndiye protagonist we façade yekatuni "Bugs Bunny", yakashandurwawo seBunny Bunny, Bunny Bunny, nezvimwewo. Kuumbwa kwayo kwechimiro kunowedzera, uye mazino ayo akajeka epamberi anonyanya kutarisa maziso.Iyo ine hupenyu, inofara, inochinjika uye inokurumidza-kungwara, asi dzimwe nguva inonetsa, izvo zvinoita kuti vanhu vashaye simba.
Zvinoenderana nedata rekutanga rekuchengetera zvinhu, pari zvino kune makumi mana nemana mapoka eBugs Bunny ari kutengeswa, uye kutengeswa kweayo maIP kubva pane akati wandei makuru e-commerce mapuratifomu mumwedzi wapfuura kwasvikawo 6.3181 miriyoni yuan.
Gore reTsuro risati rasvika mwedzi miviri.Kana iwe uchida kuhwina nzvimbo yepamusoro senge zvigadzirwa zvakakurumbira zveTiger Element gore rino, unofanirwa kuronga pachine nguva, uye kuita nekukurumidza.
Nguva yekutumira: Nov-23-2022
